BizSugar.com › User › stillwagon428 › Published

Developing a social media strategy, following through on the execution, and being consistent in how you present your company, will go a long way toward increasing your brand visibility and reinforcing it in the minds of prospective customers and existing customers. Read More

Merchants and retailers are often on the front lines of managing payment card fraud. Online businesses face a unique challenge because all purchases are made as a “card not present” transaction. But there are red flags to look out for and security measures to put in place that will help minimize lo Read More

Every small business that accepts credit cards knows about chargebacks. A chargeback is when a credit card transaction is reversed. The good news is that many chargebacks can be avoided. Some of the following tips may seem obvious, but they are basic blocking and tackling that businesses sometimes Read More

About 37 percent of you are working more hours per week than you were five years ago. Here's how to work not just harder, but smarter. Read More

If you’re a merchant that accepts credit cards, you undoubtedly know exactly what your card processing rate is. You know it’s called a merchant discount rate, and it’s some percentage of the total bill, maybe a flat fee per transaction is also attached. To help you better understand this fee, we br Read More

Despite the rise in online advertising, recent studies have shown that traditional marketing tactics are still valuable for today’s small businesses. Find out how to promote your business using non-digital strategies. Read More

In the "new normal" economy, more consumers are saving ... except for one specific demographic. Here are 4 ways to market to baby boomers, who are ready and willing to spend. Read More

You know the old saying: “Cash is king.” But with cash transactions in decline, “Plastic is preferred” would be a more accurate adage these days. In 2011, cash transactions made up 27 percent of point of sale purchases. By 2017, that number is expected to plunge to 23 percent. Read More

I was curious to understand why the people, who I think of as the "real people" pioneers of social media, took a leap of faith to work in a field that skeptics and pundits said was just a fad. So I reached out to a few folks from across the globe to discover their reasons for Why. Read More

It’s well documented that accepting credit cards is good for business, but there is one snag to accepting credit cards that every retailer knows and fears: fraud. These 12 tips will help you fight credit card fraud. Read More