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When we hear of a great content, we usually think of unique, comprehensive, relevant, targeted, timely and useful contents, such as articles, images, infographics and videos. But did you know that quality content is not all about uniqueness, comprehensiveness, relevance, timeliness, and even useful Read More

A great content is not always measured by its length but by its depth, usefulness, and the time and effort invested by its author or creator to complete it. But although length isn’t an absolute factor that defines the quality of a content, comprehensive, relevant and useful blog posts are usually Read More

Your high-quality blog post, article, image, infographic, presentation, podcast, video and other kinds of content deserve to be promoted, discovered, consumed, liked and shared by your target audience or consumers. Hence, don’t just limit your efforts to producing great content. Read More

Marketers need to learn effective leadership and become better leaders to unleash a more successful marketing campaign. They have to know how to influence and transform potential customers into loyal customers to bring lasting growth and success to their business. Read More

If you’re a business person, entrepreneur or manager, you have to learn how to lead people in your company. If you’re a marketer, you have to be a thought leader to influence customers to make a good buying decision. Read More

Online marketing is a different game now, and there are already many bigger and better players to compete if you’re marketing your small business. However, content marketing could be a powerful marketing strategy for a small business to stand out from the crowd and win its competition. The Internet Read More

If you want to make your business a magnet to customers so that you won’t be disrupting them but rather they would naturally come to your business, you have to employ inbound marketing. Inbound marketing can be the most effective marketing strategy for small business owners. It’s fun, creative, and Read More

Including the BizSugar community, these 10 online communities for small business owners are useful for reading business articles, asking advice, sharing answers, utilizing tools, growing your network, and growing your small business. Read More

Business owners and entrepreneurs should not stop learning, and one of the business practices that they should keep on developing is marketing. Marketing helps businesses create quality products and solutions, attract and satisfy more customers, create good relationship with them, earn lasting reve Read More

Leadership should be in the heart of management. Without the qualities of a true leader, managers would find it difficult to influence people to achieve a common goal. That is why they have to learn how to become real leaders. Here are 6 ways managers like you can become true leaders. Read More