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Looking for ways to improve your AdWords campaigns? In this article we pose the question of whether low PPC daily budgets can have a negative impact on overall conversion rates. Read More

Every business owner knows that it is important to have a presence on Facebook, but recommendations just got searchable with the introduction of the new Facebook Graph Search.

The announcement of this new feature is over 6 months old, but for many users and small business owners the feature is Read More

Writing blogs that don't go anywhere? Learn how to use AdWords data to better inform your content strategy so the topics you write about are in demand. Read More

By improving your campaign’s quality score you can expect to see reduced keyword bid prices while actually seeing your ads place on higher positions. Here’s how it works.
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As mobile internet use continues to rise, responsive web design is quickly becoming the standard for modern website design. But what about email? In this post I provide an overview of responsive email templates for mobile marketing. The post Responsive Email Templates for Mobile Marketing appeared Read More

Thanks to Point-of-Sale (POS) technology going mobile, many more businesses are able to take debit and credit cards as a method of payment. This is making it more convenient for individuals who deal mostly in plastic, thanks to its convenience. Read More

Retail stores replaced nearly all conventional cash registers with computerized point of sale (POS) systems and for good reasons. POS assets provide detail record keeping that is great for both front end and back office customer service efforts. Read More

The capability of implementing a digital wallet by substituting a mobile phone for a physical wallet has been available for some time, but even industry insiders have been slow to adopt it. Read More

Banks are seemingly always in search of new ways to generate revenues and line their pockets with the hard-earned cash of their customers. Though ATM fees are certainly nothing new, their recent increases have been the subject of much debate. Read More

EMV allows for a chip technology that has the added benefit of reducing stolen payment card data. The distinguishing feature of EMV is a secure chip that is imbedded in the plastic payment card. Read More