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Building customer loyalty is much easier than getting a new customer. Old customers are already familiar with your company and have sampled your product and/or service, therefore require less persuasion than a new customer. The goal is to satisfy your customers and turn them into loyal customers. Read More

Add more value to your new address postcard, so you’ll have a good tool for announcing your move and promoting your business at the same time Read More

From the moment they receive your brochures, customers should feel the urge to turn the pages to know more about your products or services.You can do this by adding exciting elements on your marketing materials. Here’s how to design and write a brochure that customers would love to read Read More

If you want to send warm wishes to customers on their birthday, make sure to create personalized greeting cards instead of generic ones to make a good impression. Customers will definitely appreciate your wonderful gesture especially if they receive cards uniquely designed for them Read More

Clear and effective communication is necessary in order to succeed in your direct mailing postcard promotion. The process of writing your marketing copy should be done carefully to guarantee that you are sending the right messages to your audience Read More

If you’ve been mailing dental postcards to prospective patients but still don’t get the results you want for your business, maybe it’s time that you re-evaluate your campaigns and head to a different direction. Dental direct mail is a good and low-cost marketing solution. However, its power to drive more clients to your door needs to be fueled by the right strategies. Read More

An effective small business brochure is meant to benefit your business and its customers. Content should be powerful and the design should create desire in order to fulfill your marketing objectives. Assessing every small detail on your brochures is necessary to ensure that you are producing valuable advertising tools for your business. Read More

Promoting your kid-focused business can be tough, since you have to convince both children and their parents to purchase your products or use your services. Notice how TV commercials attract kids? They know what make kids tick and what parents look for in a product or service. TV advertisements use jingles, mascots, or cartoons to appeal to children and since you can’t do these on print, you can follow the following tips on writing and designing brochures for kids Read More

When it comes to marketing your business, it’s important that you also find time to reach out and listen to what your customers have to say. You probably use social media to communicate with your customer base, but you should remember that nothing compares to adding personal touch to your client interactions. The best way to do this is by including direct postcard mailing in your promotional campaign Read More

Presenting clean, professional, and impressive postcards is easy if you know the best practices in direct mail postcard design. Today, we will show you how you can create effective postcards that translate into profit with the help of the following Read More