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Brochure design should be attractive, creative, and functional in order to appeal to your target market. It should give people a reason to pick your brochure from the counter and see what’s in it for them. Since the design serves as a magnet that attracts prospective customers, the designing process should be well planned to perfectly execute your vision Read More

Despite the strong influence of web technology, many businesses still rely on traditional postcard marketing to reach both prospective and existing customers. If you are a small business owner who depends purely on the internet to market your products or services, it would pay to check out the following benefits of using direct marketing postcards for your promotional campaigns Read More

Even if you’re using postcards to market your business, it’s still important to make sure that they are
consistent with your brand identity. Your branding campaign can be effectively executed by conceptualizing a postcard design and writing a postcard copy that carry the image you are trying to establish Read More

Many small businesses have benefited largely from the use of direct mail postcards. However, this marketing strategy can guarantee success only if done properly. Improve your business by following the simple rules in marketing through postcards. Below are direct mail marketing tips that you should apply in all your future direct mailing promotions Read More

Content is the heart of your marketing brochures and the main draw that turns casual readers into customers. It needs to be well-written to make sure that the information you provide benefits both your business and its customers. Strengthen your marketing efforts even more with brochure copy that can contribute to your sales Read More

Your information technology brochures should have a modern style that can keep up with the emerging trends in your field in order not to be left behind by your competitors. The marketing brochures you create for your company should posses clean, smart, and sophisticated design that can be carried out all throughout your campaign. To help you create powerful marketing pieces, I’ve put together 12 Read More

In order to get ahead, you need to invest in effective and professional travel brochures that can drive more clients to you. Here are a few tips for creating a travel brochure that sells: Read More

Remember that the effectiveness of your campaign lies in adequate preparation and proper execution. Below are some do’s and don’ts that you should remember when marketing with postcards: Read More

Food brochures should be designed to mimic the dining experience that your business can provide to its customers. If designed the right way, your menu brochures can draw new customers to you and create more buzz about your food business. We’ve added helpful tips and gathered 10 food brochure design examples to keep you inspired. Read More

A good brochure design excites the customer to read the copy while the content serves as the first step in the purchasing process. Ensure the effectiveness of your marketing materials by following these promotional brochure design tips and content ideas: Read More