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Wondering, how to get more engaged social media followers? And what can get you more twitter tweets, Facebook likes and Googleplus shares?

The answer: Visual Content. Read More

"2014 was without a doubt an eventful year, and the social web has taught us a lot about all that’s happened. Whether it’s learning that mobile has officially gone from second screen to the screen, or that Kim Kardashian’s major assets actually have nothing on the Rosetta Comet Landing, social shar Read More

Every month, the folks at Bitly encodes more than 600 million links and processes 8 billion clicks on those links. With all this activity, they have incredible insights into behavior on the social web.

The following infographic, illustrates the major social media trends that Bitly saw in Q4 2014 Read More

"If you're not using strategic testing to optimize your site, you may be pushing potential leads away. Your website could have untapped potential for even more review. Here's what you need to know." Read More

"Today's most notable blogs aren't being produced by brands with big marketing budgets, they're coming from young and knowledgeable trendsetters who are often just talking to the camera from the comfort of their bedroom.

What's more, many top YouTube vloggers have huge followings and very recept Read More

Digital has become the link to B2B buyers. This has made the online omni-channel environment increasingly competitive and infinitely profitable. To leverage these opportunities and generate higher revenue, B2B suppliers need to capitalize on digital demand and engage today's tech-savvy buyers."

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Since 2012, the organic reach of content published from brand pages has been trending downward.

According to an infographic from Marketo, 2 - 8 percent of fans see your Facebook posts, only when you've a large following. Which is of course not good for small businesses.

So, should you quit Fa Read More

Social media is a lot like boxing, according to author Gary Vaynerchuk, whose recent book, Jab Jab Jab Right Hook, explains the strategy behind providing value multiple times before trying to “make your ask”. Here are some of the most common social media mistakes Vaynerchuk sees companies making, a Read More

Curating content can add depth, perspective and most importantly value around your own brand's content offerings. There are several tools that make curation easy to do, but there are several opinions on the best way to do it. Follow these curation tips to reach your digital marketing goals. Read More

The big game is one of the most watched sporting events of the year, with advertisers spending big money to vie for viewers attention. But in this day and age it is not enough to simply advertise on television. Let's explore how this year's big game focused primarily on brand engagement and the dig Read More