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As we all know, people are the most unpredictable part of business. How exactly do we limit this unpredictability, especially with regard to hiring and employee retention? The answer lies in an approach that combines proactivity on the front end and humility on the back end. Read More

Remarketing on YouTube has become almost as commonplace as remarketing on the Web. YouTube is the world’s second largest search engine with over 1 billion active users each month. Perfecting your marketing strategy for such a large platform can have huge benefits for companies, and what many are re Read More

Yahoo Small Business wants to give its existing clients what they truly want — sales. The company is working to accomplish this by driving traffic to its clients’ websites using Yahoo’s tremendous online presence. Read More

Taken with the idea of crafting his own brand of beer, Sam Calagione left his writing program at Columbia University in New York City in 1993 to apprentice at a brewery in Maine. One year later, Calagione built his own brewery using recycled kegs in the resort town of Rehoboth Beach on the Delaware Read More

If you are like most entrepreneurs, you want to start your own business because of the freedom it offers. Heck, we all do! Not that there is anything inherently wrong with that dream, or the dream of winning the lottery. Having your own business gives us the ability to do what we want, when we want Read More

Small business owners are always trying to cut back on spending. Some tasks, like business entertaining, are too important to cut completely. Entertaining is an integral part of any discount. Highlight the fact that you are bringing business contacts to these meals that are likely to need venues f Read More

Even the simplest financial choices that your business makes can have shocking consequences. A few weeks ago, I was visiting an independent book, comic, and game shop in my local area. The shop has a small vinyl cling on their glass door indicating their membership in the local Chamber of Commerce, Read More

Your business has several silent partners: Uncle Sam and his state and local cousins. Many of the decisions you make on a daily basis will impact their take, so it’s wise to be at least somewhat familiar with the tax laws when you run your own business.
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Death and taxes, Ben Franklin wrote, are the only things that are certain in this world. Margaret Mitchell indirectly added babies to the list when Read More

The U.S. Department of Justice has stepped up its antitrust investigation of the book class-action settlement between Google and groups representing authors and publishers. So Read More