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Social media, historically, is where the internet was in the mid nineties. It's important to understand the marketing opportunities it represents Read More

The world and your market are changing in many ways. Forecasting population trends is easy and it can help ou guide your business. Read More

What are your customers trying to do when they begin the buying process? What is their pain point? What problem are they trying to solve? How do they use the internet? These items must be addressed on your web site and your site must be reviewed and revised regularly. Read More

Over the past few months, as we work through “The Great Recession” lots of noise in the press and in the halls of government has been made regarding the power of small businesses to create jobs. Historically, companies with fewer than 500 employees accounted for 64% of net new jobs created between 1993 and 2008, according to an SBA analysis of Labor Dept. data. As a result, small businesses and s Read More

Be a customer for a day. If you don’t act like one of your own customers once in a while, you’re missing a great opportunity to see how your company and customer service looks from the outside.
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