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My first boss was fanatical about using the right terminology and industry jargon.
He was right.

I recently came across an interesting post by a product manager, complaining that her CEO freaks out whenever a wrong term is used in a document, a meeting, or even worse, in the product.

It r Read More

20 types of dark patterns - UI design tricks that make people do stuff they didn't plan to and shouldn't be used in product design. Read More

How much do users scroll below the fold and what should be placed above the fold when designing UI for a website, a landing page, or a mobile app. Read More

A mega-collection of cognitive biases along with practical tips on how to use them to increase your product's conversion rates, engagement level, and retention. Read More

Here’s what happened to me when I switched from managing a B2B product to a B2C app:
- I stopped talking to my customers
- I became a curling fan
- I forgot about customizations
- I started seeing funnels everywhere and rating every experience as “conversion” :flushed:
- I started presenting r Read More

5 unique methods to define your product, build a solid roadmap and prioritize features, you may want to use some day.
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What does it take to build a successful mobile app?
After spending the past 15 years designing and developing mobile apps I came up with this list of 7 unique ingredients that will help you design the perfect mobile experience. Read More