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The point is that having an effectively crafted email signature can help you promote your business, expand your network circle and increase your sales. So if you haven’t spent some time thinking about your email signature now is the time to do so – this is free advertising space that reaches far a Read More

When it comes to cutting your home office expenses, you should consider what your present expenses are, before evaluating the options available. I will reveal Read More

Recently, I was featured in an article published on AllAnalytics.com discussing how analytics has improved our online business. While the article was well received, I ended up getting a good amount of questions asking for more specifics on exactly how and what we track for our web store. So, the pu Read More

While creative business owners may not be packing arenas, they are definitely looking to develop a strong brand identity. Here are a few tips for identifying and developing brand identity. Read More

Interview with Small Business, BIG Vision book Co-Author Adam Toren.

Lessons on How to Dominate Your Market from Self-Made Entrepreneurs Who Did it Right
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At least 3 major things were done wrong here: (1) Failed on the individualized consideration, (2) Accused affiliates of violating rules that aren’t even in place, (3) Failed to proofread and preview. Read More

If you think today’s grandparents are wearing housecoats, using walkers and living on skimpy pensions, think again. A new study of grandparents from Metropolitan Life, reported by MediaPost, finds that most are Baby Boomers aged 45 to 64 (still of working age) who have money to spend and are spendi Read More

Your business website is not delivering traffic and convert visitors into clients? Perhaps it is time to take another look at your website and consider the three fundamentals of a successful website: Visibility, Usability and Convertibility. Read More

Telecommuting from home is not for everyone, but as IP technology such as IP phone systems and mobile apps continue to improve and gain popularity in businesses, more employees are finding themselves in a position to choose telecommuting as an option in the workplace. Read More

Small business owners, entrepreneurs and the self-employed are faced with challenges that require specialized skills. Building a support system can help. Read More