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When starting out as a new business owner it might seem like you have 101 things to do. Stress comes from all angles, and how you spend your time is now your #1 priority, both to keep things afloat and to grow into a successful brand.
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Throughout their lives, baby boomers have had a profound impact on our society. One key reason for their large influence is the sheer size of their generation, which is estimated to be about 76 million people.

According to John Dini, a prominent exit planning strategist and author of t Read More

Content can mean so many things, and it is truer than ever that your content matters most. The type and amount of content you create and use might vary, but one thing is certain.

Content will continue to evolve. And those who make the efforts to be early adopters will certainly reap the rewards. Read More

In surveying smartphone users to understand how they use social media, a recent survey found close to 90 percent use Facebook every day. The platform is a clear leader, with Instagram (also owned by Facebook) coming in second at 49 percent. Meanwhile, 48 percent of smartphone users reported using Y Read More

Small businesses need to work extra hard to stay competitive in this dynamic business world. Use these tips to gain and maintain competitive edge. Read More

The importance of a comprehensive style guide is never said enough. A comprehensive style guide makes it very simple for your stakeholders to use it for various marketing materials. The brand style guide of every company is basically a set of elements, rules, and considering that it should put in Read More

If your small business has a team of employees, then you need a payroll service to manage all of those payments and details. A good small business payroll service should automatically calculate how much pay each employee earns during every pay period, then process those payments and calculate taxes Read More

Find out how to go viral with these 5 Case Studies that show exactly what it takes to make your content viral as proven by these companies.

When a brand masters the techniques involved in creating and distributing viral content, engagement and sales inevitably skyrocket. Viral content has the po Read More

Nobody likes getting bombarded with spam in their inbox. Some people mark emails as spam and it gets reported to their ISP or email provider. Alternately, some ISPs or email hosts generate their own rules (which can be adjusted somewhat by users) to automatically funnel certain emails to junk or sp Read More

For your business to continue to grow, there are really only two ways to get customers. One way is to take customers away from an existing player, and the other is to create a new market with a new product or service that didn’t exist before. Examples of recent “new market” big wins include Apple w Read More