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So much information can be overbearing, confusing and lead to hours wasted on trying to decipher what is important, what is not and ultimately what the next stage of an SEO campaign should be. Add to this additional channels such as email marketing, PPC and social targeting and small businesses can Read More

It’s not uncommon for businesses to get a bit ahead of themselves when it comes to growth opportunities. But you need to have the basics covered before you can really experience success.
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Still confused by the whole content marketing thing and how to make it work? Time to borrow a few cocktail-inspired tricks from our friends at JBH. Read More

I was recently asked to identify the #1 mistake businesses make with their social media marketing. I can think of dozens of mistakes. It all depends on the type of business and the structure of the company. However, there is one mistake I see time and time again. Read More

If you’re thinking of buying a product or service, the first thing you probably do is research it online. Nine out of 10 people are doing the same thing. Alongside the reviews that your customers post online, a case study is a useful tool for establishing your business’ credibility, experience, and Read More

Social bookmarking allows you to organize, search, and manage web pages. Examples of social bookmarking sites include Delicious, Flipboard, Evernote, Pinterest, Bitly and Digg. If your website is cited on one bookmarking site, people may tag it on other bookmarking sites since people who bookmark m Read More

The artificial intelligence era… It’s all about embedding human smarts in machines.

Facebook chatbots are one application of this revolution, as they rapidly gain popularity and provide a new tool for marketers to leverage. These chatbots are the incorporation of automatic chatbots within Facebo Read More

Michael Wood has owned Providence Homes for over 30 years now, building countless one-of-a-kind homes along the way.

How has this Texas-based homebuilder balanced his love for creativity with his commitment to managing a successful small business? Read More

Placing affiliate banners on your blog is one of the most common blog monetization techniques.

Since the case when (almost) no one clicked a certain banner is not very uncommon, let's analyze together why such an unpleasant situation usually happens and see what you can do to avoid it. Read More

We all know that raising capital to finance a business is one of the most difficult tasks ever when it comes to running a business. Below are powerful alternative crowdfunding platforms for young entrepreneurs to raise capital to finance a startup.... Read More