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You have probably heard the term “landing pages.” Well we like to call them “action pages” around here. Sending your viewers to Google+ and YouTube to watch your Hangouts is a big mistake as you will soon see below. Using the 5 strategies here I was able to convert 37% of my small list into buyers Read More

Want a quick tip to reduce your overhead costs and increase efficiency while offering convenience and security to customers? Consider using e-signatures in your business transactions. Read More

Blogging successfully is not really about how well you write, nor how often; it’s not about sales funnels, monetization, SEO, not even passion. The truth is the most successful bloggers are all very good at one thing. They are very clear about the purpose of their site and direction they are going. Read More

A lot of small business owners may realize how important it is to have a website showcasing their products, services, or expertise. But many of them fail miserably when it comes to positioning their online presence. There is a lot of overspending, a lot of under-optimization, and a lot of confusion Read More

Digital signage campaigns make businesses more profitable. Those bright and bold digital graphics are generating up to a 60% increase in at-the-counter sales. But contrary to popular belief ANY small business could set up a DIY digital signage solution for almost zero cost. Read More

Do you have what it takes to be an entrepreneur? With all the inflated and often contradictory information going around, I decided to do a little research to see if I could find some telling statistics that would shed some light on the true state of entrepreneurship today. Here is what I found. Read More

When talking to small business owners, a couple areas of concern always come up. Growing social media presences seems to top the list. Another one: How to increase sales in this economy? But one area of focus that rarely comes up is media outreach. Read More

You may think it is a little early to start thinking about employee gifts right now, but you would be surprised! Once fall approaches, time has a tendency to fly by. For that reason, it’s never too soon to start thinking about what you are going to do this year to thank your loyal employees. Read More

It is possible to set up a learning management system in your business and get the features you need without straining your budget. Here a few of the most popular options out there. Read More

As a small business owner, you need to know how to watch your back if you want your company to be successful. This includes knowing how to effectively check the backgrounds of your business partners and clients. Read More