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Small businesses can reach their prospects by creating social content that will keep customers actively participating across preferred networks. Read More

Instagram can be an important tool for social media marketing, but it's hard to drive returns with the network alone. Read More

ContentLEAD reported that small to mid-sized businesses still focus a lot of their attention on creating content for email marketing campaigns. An iContact study discovered that SMBs dedicate 15 percent of their digital marketing budgets toward email content. Businesses only put 8 percent of their Read More

Facebook marketing helps small businesses amplify their social media content online, grabbing the attention of new and existing customers. While organic content discovery drives results for many organizations, paid advertising via Facebook cannot go overlooked. ContentLEAD recently reported on a cu Read More

Do you know when to or when not to use video content on your blog? I think written content still drives the most SEO traffic, but I cannot deny the value of creative video marketing. Read More

Small businesses might wonder how to build social followers on today’s most influential networks. Websites like Facebook, Twitter, LinkedIn, Pinterest and Google+ provide companies with easy access to their customers, allowing them to amplify the reach of their website content and social-driven str Read More

We all set goals for self-improvement (how many New Year’s resolutions have you set in your lifetime?), but day-to-day busy-ness often gets in the way of making resolutions reality. However, SMBs must proactively fend off procrastination when it comes to their websites – and spring cleaning is the Read More

Want to improve the SEO value of your website this spring? Follow these tips to a faster, cleaner web experience. Read More

​SMBs can turn their Facebook cover photos into CTAs, improving their social media marketing strategies. Read More

Here are seven tips to help any business use Pinterest marketing to engage customers online.

Pinterest plans to change the layout of its platform to make its website stickier. (What this means is Pinterest will change its website so people pin/repin more social media content on the network.) It’ Read More