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Your UBD is your Unique Business Differentiator and it is the most important thing you can know about your business before marketing it. It is what makes your brand, your business stand out in the crowd. Read More

When your business establishes a presence on Facebook, you make a commitment to be a good neighbor, a trusted Facebook friend. The emphasis is on being a friend, not a store, a business, or even a customer service help desk. Here are some best practices to market on Facebook without getting burned. Read More

The new look business pages have made building a page on Facebook a must, however many of you just build with what is there in front of you without realising you can do and have so much more.

Don’t leave your FB Page looking boring and hope that that will do, here’s a hint go and take a look at your page right now, pretend to be a potential customer or client. What do you see? Does anything on Read More

Many Facebook apps are built for casual use. But there are quite a few apps that are ideal for a business Fan Page. These are useful for customizing your page with greater detail, showcasing your content from other social sites, and getting more information from your customers. Here are five essential Facebook apps that your business may want to take for a spin. Read More

Today, in the Wall Street Journal, there is an article call "Entrepreneurs Question Value of Social Media." In it you can read how small business is starting to question the real value of Twitter - pointing to a survey that found that 22% made a profit, 53% broke even, and 19% lost money after engaging with social media. Read More

As more people are venturing into the world of social media, Facebook has remodeled itself into fulfilling both personal and professional needs of its ever growing user base. We all know how Facebook Fan Page works strategically as a publicity tool. Read More

Like it or not, marketing executives are expected to deliver great presentations. And while some marketing executives are competent public speakers, practicing the following advanced tips can take a communicator from “good to great”. Public speaking, like any other craft takes discipline, commitment and plenty of practice. Read More

We've looked high and low to find the Internets best social networking sites specifically designed for small business, entrepreneurs, and startups. Here's the ultimate list! Read More