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Big brands do this all the time; people wear cloths with companies’ logos and names, think Nike, Old Navy etc’. Cars have their manufacture symbol in the front and the back of the vehicle. Apple have their logo on every Read More

Confidentiality agreements protect your unveiled ideas from hitting the market before you’re ready.In business, one of the main secrets to prosperity is the ability to stay unique in certain things. This is because not many people would want to associate with brands that are common. Read More

This post offers some words of advice on how to get over your fears and prepare yourself mentally and financially when starting a business. Read More

How to be effective as a leader

An effective leader-manager “is responsible for the creation and communication of clear goals, together with the intelligent and enthusiastic application of the available resources, which will achieve the goals, in the most efficient manner possible.”

A leader- Read More

Cause marketing is what happens when for-profit businesses join together with non-profit organizations for a marketing marriage made in heaven. Read More

Small businesses are often the most vulnerable to disasters - both natural and man-made.

Yet despite this, only a minority of entrepreneurs and small business managers give disaster preparedness and emergency planning the priority it deserves.

Read on to learn just how much of an impact these Read More

In our search for “mo money”, blogging has continually been raised as a viable solution. It make sense as blogging provides many obvious benefits. You can use it to meet other interesting individuals, leverage it to build your personal brand, and even land speaking gigs.

But what if you want mor Read More

Social media marketing isn’t about the tactics you use or your daily posting routine. It goes much deeper than that.

It doesn’t matter if you’re following the latest trend and using Pinterest for your business.

What matters are the underlying beliefs and principles that set you apart.

Beca Read More

After 3 consecutive years of achieving double and triple digit growth since making six figures our first year, I thought that our online store was finally going to run out of steam in 2012. But it turns out that we've had a great first half of the year! Read More

Need to give your blog a boost? Instead of waiting around for other strategies to work (or not work), you can do these 5 things today -- and make massive improvements! Read More