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Search Engine Optimization (SEO) gained popularity in the 1990s. Two decades later, the likes of Google and Bing still work around it which has made it so popular. Read More

Virtual service providers, including virtual assistants (VA,) can offer you almost anything you can think of. However, there are things you need to do to make the most of your work relationship with your VAs. Read More

You’ll agree Apple is a market leader. Did you know its business success results from more than just impressive technology? Building a dynamic company required marketing; otherwise, no one would have even noticed Apple. And today everyone knows the brand! Read More

Understanding the behaviour of other people can be difficult, understanding ourselves can be even more tricky. Understanding why people behave the way they do, can be better understood by studying both the disciplines of philosophy and psychology. Read More

In this guest post on The Franchise King Blog, Marsha Kelly shares franchise lessons from the Inc. 5000 Fastest Growing Companies list. Get ready to learn a lot now. Read More

Traditional television is fading fast. Today’s consumers want total control over the content they view, and streaming boxes and services such as Roku (NASDAQ:ROKU) are making this possible.
In addition to providing content from broadcast TV and movie studios, Roku lets your small business create a Read More

In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge reveals startling new research that shows how Google telegraphs in advance which search results are most likely to become possible featured snippets. Read More

Consultant Bobby Umar has figured out how social media can work for a business. Here are his top tips for LinkedIn, Facebook and Twitter Read More

There’s a world of difference (and difficulty) between using social media as a consumer versus harnessing it for your business.

Some people can post a picture of their kids to Facebook and see 100 Likes overnight. But small businesses with growing audiences might have a harder time trying to get Read More

Let’s face it, advertisers aren’t seen as the most honest people around. As practitioners of the dark arts, they trick and fool people into parting with their money for things they don’t need. But on the inside, things are a little different. Or at least that’s what many advertisers would like to t Read More