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QR codes are a unique marketing tool for small businesses. Linking your QR code to a unique web domain or promotion will help drive traffic to your business and create interest in your products. Read More

This week's Feel-Good Marketing Friday story includes a tip of the hats to all of the businesses involved in the Wallaceburg Minor Lacrosse Association Fundraising Gala. Read More

After hours of slaving away at your keyboard, you’ve finally done it – you’ve completed what could possibly be the world’s most perfect blog post. Your arguments are solid, your sources make complete sense. You were clever, but concise; articulate but understandable. As you click the publish button Read More

I know, I know, the headline is a little harsh, but it’s true! Your small business blog is starting to stink up the Web! And don’t tell me that your blog is the exception; I bet your traffic numbers are just as dismal as your content. Read More

Tips to help you stay on top of online inquiries to your business, including a great tip to help deal with spammers. Read More

Building backlinks can be a tedious job. Directory submissions provide little link juice, and exchanging reciprocal links will get you no where fast these days. So what’s the solution? How about a blogger outreach program? The opinions of bloggers are heard and respected by thousands, yet many comp Read More

This may seem like a dumb question, but when was the last time you gave your company website a gift? It doesn’t have to be something expensive, just something useful. Not sure what you should get your favourite chunk of code? Here are five very affordable options: Read More

Santa’s still making his final cuts from the nice list, and your name could be next up on the chopping block. Here are five nasty online writing habits that Santa himself can’t stand. Read More

Eric Feige of Usability Sciences answers a host of questions from online marketers about how to measure and track user intent, attitudes and behavior. Cool stuff! Read More

A solid SEO strategy requires constant maintenance, a variety of optimization techniques, and a touch of creativity - all things necessary to baking a great batch of cookies! Read More