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Instagram is a wonderful tool for small businesses, and in particular for retailers. Here are some tips on using it effectively in order to cultivate loyalty and win new followers. Read More

There are SO many things we need to know as a business owner so we can effectively manage and lead our company. But there are a few things that most business owners DON'T know, but reallyyyyy need to. Read More

You have a brand new idea for a small business and the funds to start it off right. Good for you! The next step is to cultivate your brand from which all other decisions will flow. Brand consistency, brand identity, and brand persona or personality are all terms we hear being thrown around, but wha Read More

One of the biggest mistakes new entrepreneurs make over and over again is making a complete mess of the company’s money. You would think we would all understand how important money management is given that a business exists to make money, yet we all too easily let things slide that we shouldn’t or Read More

Writing relevant and helpful website and/or blog content is one of the most effective ways to market your online business. Some of the older traditional marketing methods do not produce the same results they used to so more advanced and effective methods need to be utilized. Read More

I am neither an Evernote expert nor a newbie. So I am sure this post will help you if you are looking for help while in the same boat as I am Read More

A well optimized "contact us" page can encourage more visitors to get in touch with you.

Take a look at this infographic from nicholasreese that sheds some light on how to create a perfect contact page for your business website. Read More

Online marketing coaching doesn't work in many instances. It's important to know when it does work and how you can select the most suitable coaching for you. Read More

Online marketing coaching doesn't work in many instances. It's important to know when it does work and how you can select the most suitable coaching for you. Read More

Oracle Eloqua has been a long-standing leader in the world of marketing but what alternatives to Eloqua are there out there? Marketing Automation Software is huge and can change the face of your business. There can’t be too many businesses who don’t use marketing and marketing automation apps in on Read More