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I am excited to say after numerous delays the release of our brand spankin new podcast: Business Systems Explored hosted by myself (Vinay Patankar) and Tony Brown has arrived. You can download and listen today on iTunes (iOS) or Stitcher (Android). The mission of this podcast is to bring you (the r Read More

You just poured everything you had into an epic piece of content.

You toiled over the perfect way to organize and present the information.

You figured out how to get all the info out while sounding smart and – dare I say it – engaging and entertaining.

It was a freaking hard job, and you’r Read More

In terms of helping you know who’s visiting your site, what they’re looking at, and shaping future content for your business, nothing beats Google Analytics. The best part about it? It’s absolutely free. And while yes, there are a lot of bells and whistles available in the platform, don’t let them Read More

For too many small businesses, customer service is still seen as a “burden.” Entrepreneurs don’t realize that this burden is actually costing them over $200 billion in repeat sales, according to a recent study by the W. P. Carey School of Business. The report also indicates that customer problem ex Read More

If, despite your best efforts, you find yourself manning a booth at a show that is bombing, here are ten things you can do to be positive and proactive about making some tasty lemonade out of your lemons. Read More

Like every blogger on the planet, I receive guest posting pitches. Most of them are awful. And not because the senders don’t know what they are doing. In 70 or 80 percent of cases, they are spammers whose job is to send mass, pre-formatted emails. They don’t even look at your website. Read More

Learn how to create content that is relevant to your prospects and customers and will inspire more traffic and sales. Read More

Small companies often have a hard time competing with larger businesses. These four tips can help you in making a small business feels like a big business. Read More

Want to fight unfavorable news about your client’s business, news that makes Google’s first page of search results, by writing a fresh Wikipedia article about that client? Think again. . . Read More