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One concept has become so ingrained in the social media experience that it is now inescapable: branding.

When done well, branding allows companies of all sizes to build great relationships with their customers, while creating positive awareness of their products and services.
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By Anita Campbell. Twitter, Facebook and other social media sites are excellent for raising awareness of – and developing an audience for – your blog. So then it becomes a question of how to get more people sharing your blog posts more frequently. In other words, how do you get more tweets, Faceb Read More

Almost 3 years ago I decided I needed a change - I had a great job with a great company, but it wasn’t making me happy. I knew I didn’t want another corporate job, but I wasn’t sure what I wanted. I spent a good 6 month investigating starting my own company. I joined workshops for women starting th Read More

This morning I received an email from someone who is trying to save his floundering specialty gift store. As I read through the message, I just kept shaking my head from side to side; I’ve heard this same kind of story countless times. Read More

If your startup is looking for an angel investor, does it makes sense to present your plan to flocks of angels, and assume that at least one will swoop down and scoop you up? In reality, hitting large numbers of angels in multiple locations with a generic pitch is one of the least productive approa Read More

The ultimate guide to Pinterest marketing for ecommerce. A very detailed guide on how we use Pinterest to increase sales for our online store. Read More

You can make a living by becoming a comper - entering competitions to win prizes money and products. Here are some tips to get you started. Read More

I have been blogging for over 2 years now (to the date of writing this post) and one of my strategy to get traffic to this blog is via blog commenting. I love the fact that blog commenting is free, Read More

There are both free and paid social media tools available on the web. Many of us gravitate toward free software, but there are many good advantages to using paid software as well. Paid is less likely to dissappear off the face of the earth than free, for one thing. It can be confusing to choose whi Read More

Believe it or not, but there are business lessons to be learned from all the chaos Anonymous is responsible for. Really. This article will explain. Read More