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Leadership is HOT right now. We all strive to be better leaders, whether in our work, or in our business. If we are not leading, we are following and most people have negative connotations about being a “follower”. For instance, a manager could be described as a follower, because they just take ord Read More

Every day I see tweets from Jeff Bullas linking to his Social Media and Online Marketing blog posts - and they are all an excellent read. He knows his stuff and conveys it to his audience in an engaging way. Being listed in the Forbes Top 50 Social Media Influencers is just one of his many achievem Read More

You don’t need to hire a detective or a computer hacker to get the juicy details on your competitor. There are a lot of tried and tested legal ways to get... Read More

Online, there are certain "tells" that aren't obvious to most. But if you know where to look, you can quickly uncover the truth. Here are three social media mistakes that could make you look like a rookie. Read More

In this episode of the Lo Cost Marketing podcast I interview the CEO of Puzl.com, Thibaut Taittinger. We talk about the differences between a complicated web design program such as Wordpress, and the dead simple concept of creating your own website with drag and drop widgets. Read More

We all want success Online...

We each have our own personal version of what success Online will look like...

...but if you didn't want success Online you wouldn't be reading this blog. Read More

Tired of chasing down one too many unpaid invoices? There are a number of measures you can take to prevent and deal with non-paying clients such as agreeing on payment policies and enforcing late payment fees, but perhaps one of the less obvious tactics is to optimize your invoices for faster payme Read More

If you haven’t already seen or heard about the Redbull Stratos mission then you need to check out the highlights. With ‘Fearless Felix’ hitting new world records and breaking the sound barrier without a vehicle to shield him, the event became the record holder for most consecutive online viewers re Read More

If the government won’t stand by its wounded warriors, who will? Nowadays, corporate skills-based volunteering often fills the gap in support. Read More

Guest posting has long been a killer way to get links, but is it dead? It’s no secret that the number one way online to get to page one of Google is to get links and lots of them. Read More