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With the advent of the Internet, some aspects of sales and marketing have gone right out the window. They have been replaced by SEO, website design, blogs, social media and mobile strategies. Sometimes the industry seems to be morphing so fast that it’s impossible to keep up.

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If you want your business to grow, eventually you will have to think about hiring and building a team. This article offers some examples from nature in suggesting how best to lead entrepreneurial teams. Read More

Maximize your business productivity and accomplishment with these three simple strategies. Get more done with less effort! Read More

Every business, no matter how small, has a company culture. Think on yours and then use it to your advantage… Read More

You've heard the stories, one partner forces the other out of the business. Lawsuits bring emotional vindication but never enough to justify the costs. These two women have been partners for over 10 years and all their horses are pulling in the same direction, literally! Read More

I have said it many times before and I will say it again, sometimes coming up with topics to write about for your targeted audiences is really difficult. Some times you run out of things to say or you have attempted various marketing strategies and failed in regards to engagement, reaching audience Read More

Branding is essential to the success of small business. Learn what it takes to develop a strong brand in the marketplace and how it can benefit your business. Read More

Content marketing is one of the most effective tools we have in helping mold consumer behavior. So what exactly is the key to this persuasion? Read More

We all hate employee performance reviews, but some are worse than others. Here's a walk through some of the most common performance review concepts and how they compare to each other.

It isn't a question of the goal; every review process aims to be transparent and friendly rather than adversari Read More

If you're about to hire a PR firm, you want to do your research. Know when to hire a PR firm, questions to ask, and what public relations can really do for your business.

To make your partnership with your (almost) new public relations firm, outline a clear plan of attack for these 4 criteria.
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