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Given the profitable capabilities of video, there are innumerable tools available to help business create effective and quality videos. Let's takes a look at some of the best tools to create animated videos for business. Read More

Beginning in early 2017, the search engine giant has started "cracking down" on sites that lack an "Https://" in their url, damaging their search engine results page placement and highlighting the security shortfalls to a hyper-aware, tech-savvy audience of billions. Unfortunately, the path from a Read More

Let’s take a look at seven automated email flows that every e-commerce store needs to set up and optimize, to keep audience members engaged and advancing along the sales funnel. Read More

“Nothing will change.” It is almost de rigueur for an acquirer to include that in his or her opening comments to the incumbent staff of a just-purchased business. Sometimes it is the seller’s attempt at making folks feel better. “Don’t worry. They promised me that nothing will change.” In the momen Read More

Many entrepreneurs I know are confused by definition and need for an Advisory Board versus a Board of Directors. Some view both of these as a waste of time and burden on the CEO, while other founders surround themselves with insiders and cronies in an attempt to expedite and add credibility to thei Read More

What is local search engine optimization (SEO) and why is it so important to small businesses?   While SEO optimizes your website so it will rank Read More

Video, in this fast-paced digital age, is gaining a newfound sense of popularity. So, what makes it the numero uno platform out there where it comes to your social media strategy? Read More

The success of your small business depends, in part, on the strength of your professional network. Forging those professional bonds might mean stepping outside your comfort zone and meeting new faces, which doesn’t always come naturally to many business owners.

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What does it mean to be a leader? If you know the answer to this question, you can learn how to get the most out of your natural leadership style. Here are seven of the most common leadership styles for entrepreneurs and small business owners.

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Smart businesses apply science to marketing. When companies unlock the innermost secrets of how and why people buy things, interesting patterns begin to emerge. How can you apply scientific wisdom to improve marketing for your business? Here are two approaches. Read More