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Video annotations on YouTube gave us the opportunity to add interactive content to our videos. We could add text overlays, spotlight features and best of all links to our websites. Unfortunately those annotations do not work on mobile devices. Watch this video to find out what you need to do now th Read More

If you want to use Instagram to promote your business, you first need to consider what types of posts are likely to appeal to your audience. Luckily, there’s no shortage of content you can try out on Instagram. Take a look at some of the most popular post types, with examples from top brands. Read More

Semantics are now at the core of every search query answered on Google. As important as semantics are to Google, semantic SEO should hold equal value in your digital strategy for 2017 and the future.


That means you need to be well equipped with powerful search optimization tactics to rank con Read More

Do you know if you tweets are really working for you? Have you ever read your Twitter Analytics? These analytics can provide you a wealth of information. From knowing how your tweets were engaged with others to knowing more about your unique audience.

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Introducing Communications Consultant Lisa Duhart-Collins. Lisa specializes in strategic planning and placement of broadcast, print, and outdoor media. She’s also a seasoned public speaker, proposal and grant writer, and event planner for large-scale events. Read More

Since its original conception, it’s been no secret that Google Plus (Google+) hasn’t gained the same traction or popularity as other similar social media platforms. However, with over 111 million users still active, there are still plenty of reasons why Google Plus can work and be successful for di Read More

Over the course of the past decade, whenever people find out I run my writing business online, they muse about having a website, too. Your website is like a garden for your business. Here are five steps to making that business grow. Read More

Great networkers know that the shortest route to the right person is not a straight line. Here are some tips to navigate the longer, more successful route. Read More

Cyfe, founded in 2012, pioneered the freemium dashboard platform, expanding a year later to include further support for analytic and marketing tools like Eventbrite, Stripe, and many others. Now, the company is helping brands like WholeFoods, Marriott, ABC, and Groupon save tons of time and effort Read More

Social media has really changed the way we look at personal branding. Professionals can now share their expertise with millions of followers on a regular basis. Readers can interact with their idols directly. Read More