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eCommerce Statistics show that the percentage of abandoned carts may vary from 40 to 70% and it is a huge amount of lost profits. Of cause, very often the fault why it is happening lies on the side of merchants. Technical bugs, process defects, inconvenient interface – all such problems may be the Read More

We can’t imagine our life without online shopping and it seems that everything we need can be bought online. E-commerce is widely used for selling different services. But very often merchants don’t take into account that the services are not physical products and require special approaches to their Read More

It is well-known that Black Friday is a special day for ecommerce. It opens the season of sales - a period of great opportunities. It is known in advance, but as our experience shows, many merchants get taken by surprise and for some reason they are not ready to sell more. In 2016, Black Friday wil Read More

It is no surprise that more and more people prefer to shop online using mobile devices. Such changes in users’ behaviour have a great impact on ecommerce market. Merchants must meet these new requirements otherwise they will lose in the competitive environment. Here we will consider major trends an Read More

There is news that was published in the Official Google Security blog in early September: to make the online environment more secure, Chrome will mark connection security with a special icon in its browser address bar. Read more here. Read More

A checkout page is a webpage specifically used by online businesses. This is where shoppers are redirected during the checkout process. If you have bought something online before, then you’re already familiar with how a checkout page works. Online buyers purchasing a product or service go through a Read More

Each ecommerce business is unique but there are some common approaches that can inspire merchants and give some hints on how to improve the operation of online store. Now we’re going to talk about checkout flow which is the most important process in ecommerce because its effectiveness identifies wh Read More

If you use any redirects on your website, this information requires your attention. Nowadays, SEO specialists are implementing different approaches how to manage the redirection of URLs. Pointing one link to another is one of the most popular problems that often require to be solved. In this articl Read More

Remarketing is an effective channel for online promotion, but it is important to understand how to use it properly. Read here about the most popular mistakes. Read More

Do you want a website with surprisingly great results? A great website is no accident. It is systematically created. Do you want a great website?
Use the following checklist to design a great website: Read More