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Without documentation, software is just a black box. And black boxes aren’t anywhere near as useful as they could be because their inner workings are hidden from those who need them in the open.
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Google is excellent at determining whether or not you deserve to rank for your target keyword, so much so, that 90% of users will find exactly what they need on the first page of results. This means that, if you’re on the second page, you may as well not exist. In fact, the differences between thir Read More

“Bread crumbs” is an unusual name of the navigation chain which can be presented on a website to improve its usability. This is a simple functionality, but many merchants don’t know all its advantages. Read here to discover more. Read More

I’m often asked to give quick social media advice or little nuggets of wisdom to pass onto the small business community. I am happy to do it because I have a lot to say about the dynamic and confusing world of social media. I decided to pull these ‘rules of thumb’ into one post, as I find that we r Read More

We’ve worked with all kinds of ecommerce businesses— in fact ecommerce websites are our most popular sites, so over the years we’ve learned a few things about what makes a successful ecommerce website and what makes an ecommerce website unsuccessful. We sat down with our design team and came up wit Read More

The most popular classification of search queries suggests their division into “Do”, “Know” and “Go”. The main problem is that most of the queries do not lead to sales, and it is absolutely logical. Let's learn some more about them. Read More

Want to create easy content on the go? Want to provide highly useful content to your followers on social media?

Make use of these content curation tools! Read More

SEO is powerful whether you believe in it or not. Throughout the years we have seen magic happen for our clients, and gigantic returns on their investments. We were able to achieve this because we were good at it and were able to be different from the rest of the industry. We were a success because Read More

Needless to say that email marketing is one of the most effective channels which allow delivering the necessary information to customers and increasing sales. But it is only possible if you know how to do this. Any email campaign can crash and have a long negative influence due to improper organiza Read More

William Raltson, senior marketing specialist at Chicago SEO Services, says that “People come to your site because they are looking for answers and guidance for THEIR problems, THEIR projects to get the stuff THEY want”.

So, how to identify the needs of your audience? Read on to find out! Read More