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There IS a difference between markdowns and discounts…..AND they are exactly the same. The difference is in how you track them, but they can mean the same thing.
ANYTHING that reduces the price of an item is a markdown. A markdown is sometimes given different nicknames (reward credit, discount, lo Read More

Image courtesy of marin / FreeDigitalPhotos.netWhile I’m not a professional speaking expert, when clients ask me how to improve their chances for being selected to speak by decision makers, I share what I have done. Speaking is a great way to get more clients and gain exposure for what you do. Read More

Many people struggle with how to follow up with potential clients who say they are interested in working with you. Sometimes you leave them voicemail messages and never hear back. Sometimes they put you off or ask you to call back again at a later date. There are countless reasons why you might not Read More

A few weeks ago, I shared how you can use Twitter to get out there and expand your visibility online. Twitter is a powerful and easy to use social network that can make a huge difference for your business. Read More

“When you get better, your business gets better!” – one of my favorite quotes from my awesome business coach, Suzanne Evans. I have always been an advocate (and participant) in professional development. Read More

If you are ready to start delegating to an assistant, first let me congratulate you! This is an important and empowering step that will free you up to grow your business and attract more clients. Read More

Have you noticed a budding niche in your practice? This can be very exciting to help you find clients more easily. But, it can also cause a concern for business people who are unsure how to handle this transition in their practice or don’t feel ready to commit yet to a particular niche. Read More

BlogPost01242014Many entrepreneurs make the mistake of scheduling their appointments whenever the client is available, as opposed to thinking about when is best for them as a business owner. Read More

The start of a new year is filled with hope and promise, right? Like you, I am very visual. The new year reminds me of a bright shiny new penny or a beautiful pristine landscape covered in snow.

There is one thing that you have to pay to keep your hope alive for increased profits for 2014. Read More

I often get asked how I managed to invest in my business a few years ago when I had no clients and was starting over. I know this kind of situation often feels like a ‘catch-22′ for many new entrepreneurs. Read More