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With the continued evolution and expansion of the green movement, many companies are facing increased pressure from their business partners, vendors and their supply chain to provide meaningful data about the environmental impact of their products and services. While some businesses have reacted to Read More

I’m sure everyone now knows that if Facebook was a country, it’d be the third largest in the world. But....
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A best preactice article teaching us how to make the best of LinkeIn groups.

LinkedIn Groups offers members the opportunity to set up forums for associations, industries, alumni or any centre of interest. Recent estimates suggest around 60 million current members. Read More

Today, many companies are limited in what can be allocated to marketing budgets; therefore, salespeople must generate sales leads. This article considers the affect the social network website, LinkedIn is having on sales lead generation, outlining how salespeople are using it to add new opportunities to prospect lists and to plan approaching prospects, to avoid the dreaded cold call and potential rejection. Read More