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Over the last few weeks, stories about the changing role of employees within corporations have crossed my desk a number of times from a few different sources. I’m reading a great book by Cheryl Burgess and Mark Burgess called The Social Employee, which shares insights from some of the world’s big Read More

Are you using Facebook for business?

Operating as a business on Facebook can be frustrating and confusing, especially for entrepreneurs that have been around since the days when push marketing was the way anybody sold anything. The truth is, Facebook etiquette can be a very touchy and temperamen Read More

One of the major features of Adwords that I find very much useful is the Radius Targeting option in campaigns that are location based. This feature has been very much effective to me and I have also been able to manage a much better ROI with my Adwords account. Read More