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Most technical entrepreneurs cringe when they finally realize that marketing is still king, despite the power of technology, and they are up against competitors who have a hundred times their spending power. Luckily, the digital revolution has been a great equalizer in the marketing world, if used Read More

It's hard to do things alone. Especially complicated things like growing an ecommerce business. When it comes to selling online, the more friends you have the better. Having connections who can talk up your product is essential to driving traffic to your site and increasing sales.

This is where Read More

Virtual office can save money and headaches for small businesses and start-ups. See why virtual offices are becoming important part of real estate strategy. Read More

Virtual office can save money and headaches for small businesses and start-ups. See why virtual offices are becoming important part of real estate strategy. Read More

Search engine is an integral part of our daily internet activities. Who doesn’t use it? Almost every daily internet user uses search engine at least once, some reports have suggested. But the fact is that web search engine does not begin and end with Google Search. Below are 10 great Google Search Read More

Though the news was mostly expected, the rate increase—slight as it may be—may have an impact on small business owners moving forward. Here’s what the experts advise entrepreneurs should prepare for, and take advantage of, in our new rising interest rate environment. Read More

There are researches that underline obvious facts and others that reach targets not even hypothesized at first, researches that change our perspective confirming and overcoming some of our prejudices.
The research to which we are referring has been done by the University of Mainz and published in Read More

Most retailers think purely online sales when considering mobile shoppers, but statistics show that brick and mortars should be looking to mobile to drive in-store sales as well.

Retailers must consider the entire purchase cycle when determining the role that mobile plays in their tota Read More

Twitter Promoted Trends allows you to purchase an ad unit that will appear within users’ timelines for a specific period of time on Twitter, as well as on its platforms for Android and iPhone and on TweetDeck (which allows users to access several accounts at once). Read More

Cyber criminals are an organized lot, which is why absolute security cannot be guaranteed. Security vigilance and taking the necessary precautionary measures can help protect your business from malicious hacking and safeguard your data’s integrity and availability. Read More