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Do you have a strategy in place that you follow?

If you say NO to any of those, don’t worry, your not alone.

Since the last social selling infographic I shared on Brainy did so well and I had many people ask “cool, but how do I actually “DO” it?” Read More

Should Twitter take a more aggressive stand against fake followers? Or is this not a problem? What are your views? Read More

Data is abundant, insight is lacking. For better sales think of how to maximize insights that drive the right sales actions, not just data. Read More

Social data has quickly emerged as one of the most sought after resources for companies to leverage when developing social media marketing strategies. To know more on this, get into the article. Read More

"Rebranding is a popular marketing strategy as per which companies reinvent themselves by showing or presenting a different face i.e. a change in name, logo, design, term or a combination in an overall package." Read More

Social media impact on SEO is most debated topic among bloggers community, so many studies have been conducted to know the impact of social signals on SEO rankings.

Here I am sharing some of the studies conducted on social signals for your reference. Read More

The choice of whether to use traditional or offline marketing and online marketing depends on many factors including how much of a marketing budget you have. Many small businesses do not have a large marketing budget, so they must make every dollar count. Businesses with limited cash might consider Read More

A cohesive marketing strategy involves more than one approach. If you’re only distributing press releases, I would bet a million dollars you’re not getting the results you want. Read More

The folks at Subway headquarters are smart. They quickly put together a crisis management plan to help them get in front of a trending news story about child porn and Jared Fogle, the Subway pitchman. See how. Read More

One of the fascinating things about social media is the “If You Build It, They Will Come” concept. Technically speaking, this is supposed to be a fail proof method, right? Well, it is not so easy.

Getting followers that are relevant and interested in your product is an art. A planned strategy is Read More