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If you’re planning on launching a business in the New Year, keep in mind that your business name is the cornerstone of your brand. Most likely, before customers get to know you or your products, they’ll hear your business name. Yet, while a name is critical to defining the brand, companies often ma Read More

Many starting business owners tend to make some critical mistakes. These mistakes can cost you dearly. They may even cost you your business and livelihood. Discover what mistakes you should avoid and how you can make your company a success. Read More

We just started working with a mid-size software company. While digging in to build their marketing system, it quickly became clear that company had no real social media integration. In order to get them to take advantage of the strategy we recommended, we first had to get social media more deeply Read More

Not sure what PR is exactly, or if it's a necessary investment for your small business? Get the answers to both of these questions, and more! Read More

Facebook and ABC partners to bring you the news, Twitter makes it easier to report harassment and results of Black Friday and Cyber Monday sales are out and much more Read More

Off-site sales training cost more money. Yet, it is more effective than when sales training is conducted at a company's site. This blog shares the reasons why. Read More

Off-site sales training cost more money. Yet, it is more effective than when sales training is conducted at a company's site. This blog shares the reasons why. Read More

Off-site sales training cost more money. Yet, it is more effective than when sales training is conducted at a company's site. This blog shares the reasons why. Read More

No matter how much money you have earned, there is a good chance for you to go broke without proper money knowledge. Here is one: Pay yourself first. Read More

No matter what anyone tells you, cold calling is still King when it comes to lead generation and prospecting. All the Sales 2.0 articles in the world cannot overcome the fact that the fruits of your labour are ever so sweet when cold calling works. Read More