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How do marketers overcome challenges and set their brands apart? Based on my observations, these are the eight qualities needed to be an effective marketing managers for small and medium size companies. Read More

Something about games brings out our competitive streaks and makes the ordinary extraordinary. So it makes sense that the hot new business trend is gamification, which applies game-design theory to other settings. These days, every business application imaginable is being gamified - from frequent f Read More

While these next few months are often the most celebrated times of the year, they can also be some of the most stressful for businesses. Are you worried your fourth quarter sales are not where they should be with only three months left in the calendar year? Don’t panic! Here are four ways to help y Read More