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Businesses are often advised to "Be Social" on social media, but what does that mean, exactly? What does it look like, and is it even worth the effort? Read More

Everyone wants to convert more leads into sales.

But what are you actually doing to achieve that result?

Most businesses waste countless hours tweaking logo designs, hiring inexperienced people, and blaming their customers. However, the problem is closer than they think.

"Masterful copywri Read More

Do you want to know how you can create powerful infographics without spending a lot of time and money? Check out this post, because if you have a blog with lots of great content, your job is half done. Plus recommended tools and resources for creating beautiful infographics. Read More

If you are searching for a way to improve your writing productivity i.e. start writing more while spending less of your precious time, you might want to take a look at the ideas I share and overview in this post!
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There’s an enormous amount of marketing materials out there that you can choose from, but you want to choose the best ones that will give you the best return and fit best for your company. And if you’re just getting started you don’t need a ton of stuff. Here are 5 must have marketing tools that al Read More

COntent is still king, and content creators are more important than ever, especially to Google. What are you doing to get experts to post on your site? Or who are your experts, and what content are they putting out there? If Google cares, so should you. Read More

Facebook has officially launched the long-tested Reactions feature, allowing users to emote with more than a simple like.

For those done decrying the lack of a dislike button, this might actually help Facebook page admins through better feedback — assuming people adopt the feature more often. Read More

We’ve come up with what we consider a realistic checklist for negotiating a business deal. Here is a 9-point negotiating checklist honed specifically for small business situations. Read More

Many new businesses do a terrible job of hiring and managing their interns, ultimately causing more time and money in the end. We launched our intern program about 3 years ago, and in the beginning we had our fair share of nightmares. But most of it was our fault. We didn’t know how to field candid Read More

Is more engaging, high-quality content production on your list of things to accomplish this year?

Find out how to use contributors from both your professional network and internal team to boost content production without spending more.
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