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This isn’t a unique position. Startups have been using branded apparel as a way to build brand equity for years. But does it work and should you consider trying it? Read More

Your company is never too small to consider business process reengineering. At its heart, BPR is something enterprises do. When an uptick of just 2% efficiency could mean a few million in extra profit next year, you better give that thing a title and formalize it as a field of study! Read More

Still confused by the whole content marketing thing and how to make it work? Time to borrow a few cocktail-inspired tricks from our friends at JBH. Read More

The way we do things on the Internet is constantly changing. The problem with all this fast progress is that sometimes even though technology evolves, people keep trying to do things the same way. The result is persistent myths that somehow continue to be passed on as truths even though the ideas t Read More

This episode is a followup conversation with Gary Shouldis. I interviewed Gary the first time on August 14, 2014. I will update this blog post with show notes in the near future. Read More

Information is getting easier to gather as technologies evolve, but what do we DO with that information once we have it? Is there such a thing as too much data? Read More

This quarter, we decided to take a closer look at an incredibly important topic: women in the world of small business. When compared to their male counterparts, how eligible are female entrepreneurs for business financing? What sorts of loans do they get, for how much money, and at what rates? Are Read More

It's a pretty common question. And, there is not one answer. That's because there are thousands of franchise opportunities to choose from. All with different financial requirements. This article will help you figure out the money part of buying a franchise. Read More

You may encounter terms on business websites or when working with an accountant with which you are unfamiliar. Don’t skip over them. They can be crucial in your thinking as a business owner. Here is a core glossary of financial terms every small business owner should know. Read More