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Calculating the ROI of promotional products isn't always easy. One successful case study? Bobbleheads, which aren't just a trend -- they're big business. Read More

President Obama’s Administration put forth a proposal for the fiscal year 2014 federal budget several months ago. Included in the Administration’s 256-page explanation  are many significant proposed changes for taxpayers, including entrepreneurs. As America watches the political showdown this week. Read More

Businesses are increasingly turning to the Internet to sell their products. Here's just a handful of some of the most impressive ones on the market right now. Read More

Here are 4 crucial BIG elements that you need to focus on in order to brand your home based business blog. Logo, header, colors etc. come later. Read More

So you made a social media account, you're excited to engage with your customers. But then you found out that no one is listening to you. Want to know why? You may be committing one of these mistakes. Read More

Over the last couple of days I’ve been participating in quite a few giveaway events to learn and understand what works best and the various ways bloggers conduct giveaway events.
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Google analytics is a great tool for a better insight into your site’s behavior, visitors, and keywords etc. Google Analytics provides you with data that can help you track traffic on multiple sites, gather intelligence on your site’s visitors behavior, traffic sources, best performing keywords etc Read More

A list of 10 common, yet easily avoidable, mistakes businesses make with social media.
Particularly applies to small businesses who are just getting started with their social media strategy. Read More

“To different minds, the same world is a hell, and a heaven.” – Ralph Waldo Emerson

When is a leader’s motivation most powerful? When their cause is bigger than themselves. As Daniel Pink puts it, “The most deeply motivated people …hitch their desire to a cause larger than themselves Read More

If you are your online brand and your online brand is you, then are people surprised when they meet you in person? Are you what they expect to see, or are they wondering how you and your brand are even related? Read More