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While spending years in a big company as an employee and an executive, I heard many people talking about jumping the corporate ship, dreaming of being an entrepreneur, and totally in charge of their own destiny. Fortunately for many of them it was all talk and no action, saving them from a world of Read More

When it comes to marketing your business there's so much information that it's difficult to separate the BS social media marketing myths from solid tactics.

There are a huge number of misconceptions floating around about the nature, functionality, and effectiveness of social media marketing. We Read More

With the many products available, choosing a project management software to implement for your business can be a daunting process. Buyers prioritize certain factors and features over the rest. For instance, its most desired factor is its functionality which is favored by 40% of users. It’s followed Read More

Hotels, restaurants, experiences, tours, and attractions, as well as other destinations listed on TripAdvisor, are placing more attention on their digital presence. These businesses are focusing on mobile marketing, online reputation management, and deploying their marketing efforts on the right di Read More

To put it simply, “good” automation is automation that helps us do something we’d do manually if we couldn’t automate it (as opposed to something we’d never do manually anyway). Let’s see what that might entail. Read More

Why is curb appeal important for your store? An enormous 95% of customers say that the external appearance of a store is one of the main influences on their decision on where to shop. But how exactly do you improve the appearance of your store, to make it welcoming and appealing to as many customer Read More

If you want to get your brand seen you have to learn about pitching the media. This Marketing Eggspert round-up includes posts to help you do just that including pitching yourself as an expert, pitching the media examples, how to create the perfect media pitch, the mysteries of PR, using social med Read More

We live in a world of global trading, a world where eCommerce is on a perpetual upward trajectory, fuelled by an ever-increasing demand for goods of all shapes and sizes in a seemingly endless marketplace. This is truly the dawn of a new age for entrepreneurship, as nowadays everyone and anyone wit Read More

In this guide, I'll briefly share my own affiliate marketing experience and reveal 10 actionable affiliate marketing tips to increase your earnings. Read More

Last week my friend’s son Sam came home from work with a new pair of trainers, a new rucksack and a shirt. He had won employee of the year as voted by his peers. He was thrilled he’s only been with the company for 9 months and is really enjoying his first job with the growing recruitment firm, Dani Read More