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There are four areas of your business you should be looking at and evaluating for the new year: Your Content, Your Audience, Your Platform and Your Business Goals. Start here. Read More

Learning how to manage your assets and streamline your processes is important, so here is a guide to help you deliver maximum business efficiency. Read More

Deciding what to charge, whether you sell a product or a service, is rarely fun, but it is necessary. The idea is to find that sweet spot where you can make a profit, but where you are priced so that your customers are willing to pay. Read More

If you are looking for startup ideas for you first or next business venture in the upcoming year, here are three of them. Read More

When you have a business, you are responsible for your own fate, and the fate of your business. Here are 8 business insurance policies that you should have if you want to make sure that your business is properly protected: Read More

For many businesses, the rush that comes at the end of the year simply takes them into survival mode, and as a result, their marketing efforts can fall by the wayside. However, it is possible to have a coherent and easily actionable marketing plan to carry you through the rest of the year and into Read More

While there are plenty of banks and investors willing to take a chance on a new small business, the reality is that you can’t just have the money for the asking. You need to show that you are worth the risk. Read More

Do you run a blog or a small business website? If so, do your visitors know what your site is about the moment they land on it? If not they should. Clarity in blogging or with your online business is pretty important. If you don't have any clarity or even have a unique value proposition... Read More

A study by Incapsula suggests 56% of all website traffic is now generated by bots.
The company reported that for most websites bot traffic is between 63% and 80%.
2015 will be the rise of impersonator bots, while RSS bots seem to be on their way to extinction.

What's the bot situation in your Read More

Now that you’ve wrapped up your 2015 content marketing strategy, it’s time to broaden your view and find out if it needs any final tweaks before you get ready to roll into the new year. Read More