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One of the best things you can do for your career — and your earning power — is to evaluate your current status. The last thing you want is to be one of the first people laid off. Here are some signs that you might be making yourself expendable. Read More

A successful entrepreneur is like a dreamer. He imagines the future he would like to have and works hard to realize his dreams. An entrepreneur plays a very important role in society. Read More

Sometimes the goal of a joint venture marketing project is to create an entirely new brand or type of technology. Since this is an expensive venture that requires many different types of resources, JV marketing agreements are usually a great way to accomplish this goal. However, there are many aspec... Read More

Have you ever looked at the difference between power and control in leadership and management? Here’s what I’m guessing. Power and control are quite different and sometimes in conflict. The more control you have, the less power. Read More

Launching a website for your small business isn't exactly rocket science: You figure out what your key messages are, write the copy, find suitable images, plunk everything into a template and—voilà! Or, you hire a firm to do the work for you.

Whichever route you choose, beware—you may be infrin Read More

Search vs. social seems to be the battle of the decade. And while I don't believe that search engines will soon become extinct at the hand of social media, it is true that more and more people are finding content through social media. What this shift comes down to is a simple case of credibility.Ta Read More

Small businesses have an unprecedented opportunity because of mobile marketing; for the first time in history they have access to a marketing channel that is plentiful, cheap, targeted, and effective. Read More

Why do I need a press kit? The press kit is an essential tool for every creative entrepreneur who wants to leverage the power of the media to build their brand. Read More

While the Internet has made the job search a little bit easier, the use of technology isn’t fool proof. You can slip up just as much in the online job search as you can offline. Here are techniques to avoid when looking for a job online. Read More

If you’re a blogger, there’s a good chance that somewhere in your mind, you are not the blogger you want to be. You had this idea once, for how your blog would look. You saw the layout, you imagined the crazy-unique, mind-blowing content that made viral news and you pictured all these loving, adori Read More