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By Aileen O'Neill

As a firm of accountants we have recently commenced a social media campaign for our practice and from this we have gained some valuable experience and knowledge on various social media platforms, including Twitter.

Twitter is a very simple, yet efficient way for accountants Read More

Alex Pejak goes through the 'four Ps' and 'four Cs' of marketing, stressing the importance of looking at a deal from the customer's perspective. Read More

WhatsApp does give Facebook inroads into international markets and, as importantly, to a younger demographic. But what is less clear is whether the finances will add up in the long term. So, can WhatsApp popularity in emerging markets and potentials be the reason why Facebook bought WhatsApp? Read More

With the Identity Theft Resource Center® reporting a 30% increase in privacy breaches in 2013, there seems to be a growing population out there worried about all the people intent on hurting them. Why is everyone so paranoid these days? My plea to entrepreneurs is to recognize these concerns as an Read More

Nick Rojas, media marketing and B2B expert, writes about how small businesses should be leveraging today's technology, more specifically toll free numbers, mobile and social media, to reach potential customers across the globe. Read More

How to use social media creatively to connect with online customers, boost business or brand visibility, and add to your bottom line. Read More

Did you know that Firefox has recently updated its browser? Now, it is even more social network friendly. Here are the improvements in your favorite Firefox browser. Let's take a look at how it works with social networks. Read More

Want to be able to conduct meetings and interviews even though you're at a remote country or place? Now you can do that with Google Chromebox. Check out this revolutionary technology so that you can conduct meetings anytime, anywhere. Read More

How do you close an online lead? It depends on timing, follow-up, human touch and a sense of urgency. Read More

Learn how to qualify online leads and how to move them along the pipeline whether they're 30 or 6 months out from buying. Read More