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Hybrid cloud solutions give organizations the scalability of the public cloud while maintaining data security. In this article, we look at what a hybrid solution entails as well as how it compares to public and private clouds. Read More

Do you think live chat can take your business to the next level? Yes, it can. Let's take a look at 10 facts that show how live chat can increase sales, improve customer engagement, and overall revenue. Read More

If millennial consumers have a super power, it's the ability to spot a fake. Social media and editorial copy that is salesy or overdone with brand promotion will be discarded faster than MySpace. If your product and brand are good and your content is from the heart (it sounds corny but it's true), Read More

There are a lot of similarities between buying your first home and building a business. Here are some tips to help you survive both. Read More

The 10th Business of Software Conference

Intimate. Honest. Friendly.

The Business of Software tries to do things differently. You and your team leave with your brains supercharged with two and a half days of exceptional, actionable, ideas to grow better software companies – and enjoy life mor Read More

I hear it over and over again: “I can’t network. I’m an introvert.” “I don’t know what to say.” “I don’t want to brag.” A lot of people don’t like networking, but the bulk of them seem to be introverts. Read More

Whether you know it or not, a lot of your employees are probably job-hunting on the job. And you can guarantee this is true if the employees in question are Millennials. Read More

Twitter recently increased the number of characters allowed in tweets. What impact will it have for social media marketers? Read More

Good blogs on a small business website provide a crucial component that helps soft-sell your business. Today’s customers need to be sold, not only on your products and services but on your business as a whole.

Here are five reasons why every small business website needs a blog if they plan on gr Read More

hen you consider PPC paid advertising options for your business, of the few options available - Google and Facebook ads are two which come to mind.
In this blog article you will get a good idea of how those two systems of advertising work and when you should prefer which. Read More