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In my job, I spend a lot of time talking with Fortune 500 CEOs about their industries–what is working, what isn’t, and what challenges are on the horizon. The biggest topic today: social. It’s been widely embraced, yet it is not fully understood in the world of business-to-business marketing to dat Read More

RSS feeds make it easy for your subscribers to get notified every time you publish a new piece of content. You can use RSS feeds to promote your content from blogs, podcasts and even YouTube. In this video I'll explain exactly what an RSS feed is and how you can use sites like AWeber, Triberr, Blog Read More

1. Get a Social Media presence. As I mentioned above, social is the best bet for this kind of business, because users express strong interests in groups and on fan pages (hence, many opportunities for branding and selling of custom furniture).

2. Produce videos and webinars that would attract (a Read More

Four years later, and Snapchat are the ones who are laughing. Their app is now worth a staggering $20 billion, they turned down an acquisition offer from Facebook, and they’ve got more more users than Twitter (100 million, to be precise).

That last one might surprise you: more users than Twitte Read More

Are you looking for a guide on how to plan an event for your company? If so, here are some event planning tips for a successful party or celebration. Read More

This is a guest post from Ileane Smith
Even though Twitter is my favorite social network, I was very intrigued by the mystique surrounding Snapchat and I decided to give it a try. Times are a changing and chances are, your target audience is probably on Snapchat already, but if not they soon will Read More

A recent Harvard study showed millennials as being over-stressed to the point of exhaustion over work issues. Read more about modern millennial workers. Read More

In the 25th episode of The Email Design Podcast, hosts Kevin Mandeville and Jason Rodriguez discuss absolute positioning in email, fixing lines in Outlook 2016, and email marketing salaries. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast. Read More

Ladies and gentlemen. We come together today to once again mourn the loss of Facebook organic reach, to share the grief all of us marketers feel. And perhaps, in that sharing, we can find the strength to look toward the future with some hope. Read More

So you are promoting an affiliate product for a while and suddenly it doesn't convert anymore as it should? Did it ever come to your mind that the product owner might steal your commission? Read this post to discover some of the dirty tricks I came across... Read More