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Nervous about connecting with influencers at your next conference. You shouldn't be.

Aaron Orendorff and Nadya Khoja got 26 of #CMWorld's 2016 headliners to answer one question:

"How should you connect with influencers at a conference ... without being weird or bothersome?"

Not only will t Read More

You’re writing, publishing, promoting and optimizing. You’re marketing content non-stop, but nothing seems to move the needle. Even when you have a big idea, it doesn’t work quite as you planned. Read More

Now that you have your YouTube Channel up and running let's see how we can make it better. Start by creating playlists for your videos by topic. And you can add videos from other channels as well. Next you want to add video annotations so that people can go from one video to the next. Cards are the Read More

Marketing to attract new franchise owners is a science. But, like all science, it can be abused. People looking to buy a franchise can get taken advantage of. Here's an example of what I mean. Read More

A common request I hear from aspiring entrepreneurs is for an assessment of their latest idea. I don’t even try to assess things at the idea level, since I can’t read minds. I can assess execution plans, if you have any. Yet I believe that business success is more a function of the person than the Read More

We small business owners are among a record-high 14% of Americans who are either starting or running a business (“The U.S. Now has 27 Million Entrepreneurs”, Inc.com) and while the laborers and employees of the past century built this country and made big business trillions of dollars, the new cent Read More

These bad customer service phrases are just the worst! Learn why they don't work and what you should say instead to keep your customers happy. Read More

An established brand identity can make the difference between a profit and a loss, so here are four ways of using technology to leverage your brand story. Read More

Superstars in business are the ones who get things done, not the ones who work the most hours or are always busy. Whether it be in a startup or a large enterprise, everyone can name those few individuals who stand out as unstoppable, and always seem to be in the forefront of results. Yet if you thi Read More

Outsourcing various tasks is an incredibly attractive concept to many of us; you can save time and (hopefully) money by offloading a repetitive or time-consuming task which you probably don’t enjoy doing anyway. What’s not to love? Read More