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Potato salad, flying bicycles and Lionel Ritchie. You can be sure that this is a successfully recipe. Learn how social media made some odd dreams come true. Read More

Twitter CEO Jack Dorsey says he plans to give about one-third of his Twitter stock, or 1 percent of the company, to Twitter’s employees. But hold on. There’s a method to Dorsey’s madness. He figures a share in the company will give his employees a greater stake in its success. Read More

Most email marketing companies provide clear and helpful answers to your questions. However, when it comes to how fast these answers are given, quite big differences can be noticed.

In the first instance I checked for my own curiosity the exact duration the companies needed to respond. Read More

As a family business manager, ensuring open lines of communication is crucial in your family business. Poor communication can be the cause of many conflicts in any business. Becoming a great listener will likewise endear you to all family members you wish to reach Read More

The changes taking place in the online marketing industry are sometimes inconsequential. Other times, they are of monumental importance. A particular change may be highly relevant or not at all relevant for the industry, but it always brings in light the dynamicity of the industry. Read More

Do you the methods fraudulent employees use fiddle their expenses claims?

Fraud related to expense claims is more widespread than most executives think. Among all business expenses, mileage expenses are the most problematic because it’s easy and tempting for employees to exaggerate travel costs. Read More

CallRail found in a study of 2.2 million search visitors that even though Google may drive the most clicks, the Yahoo-Bing search network drove more calls to businesses. Read More

In this #TYBCommunity round-up we include a case study on viral list building, emotion in marketing, 360-degree video in social media marketing, freelance writers using social media strategy, content repurposing, hiring a social media rockstar, Facebook video ads, content distribution, blogger outr Read More

Content marketing has been around for a number of years and like all aspects of internet marketing, it is forever changing and evolving. Keeping up with these changes is crucial for your content marketing campaign. Read More

Earlier today Twitter made a big change and replaced favorites with likes. Have you seen the new Twitter heart button? Here's what it means! Read More