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Continuing our Storytelling 101 series by talking about Hollywood — specifically, how the storytelling secrets of Hollywood screenwriters can take your content marketing to a whole new level. Read More

One of the most basic tenets is to post the press release link on Twitter and Facebook. It is imperative to ensure that the press releases are tweaked so that they are relevant to the business’s customers and followers. Read More

To engage your audience and help them relate to your story, you need to humanize content visually. Every artifact of content you create should have a theme that narrates a tale. Mirroring narratives in the B2C space, corporate storytelling has become the linchpin in piquing the interest of serious Read More

I agree that affiliate marketing is easier than other money making methods like for instance, creating your own product. Many bloggers hesitate creating their own products because it takes time, effort, discipline and some commitment to get it done. On the other hand, with affiliate marketing, one Read More

Many companies think creating a custom mobile app is the solution to their needs. Yet the cost of custom mobile app development can become a heavy burden on businesses that keeps on growing. Read More

There are definitely right and wrong ways to shake someone’s hand during a first meeting. Learn the top 10 ways you should definitely NOT, if you want to make a positive impression! Read More

Nonprofit organizations make huge differences in their communities every day. Part of their struggle is to let everyone know about all the good things they do! If you’re in charge of creating a comprehensive communications plan, social media plays an integral part of staying connected to your custo Read More

When there’s no opportunity to touch, feel, taste, or smell something, sight quickly becomes the most valuable sense. Are you effectively using imagery as a part of your company’s overall strategy? Read More

When there’s no opportunity to touch, feel, taste, or smell something, sight quickly becomes the most valuable sense. Are you effectively using imagery as a part of your company’s overall strategy? Read More

Forget all videos, articles, or whatever content you've read on the topic 'dot in front of Twitter handle', and use a powerful weapon: the common sense.

This article reveals 1) why you should never put a dot in front of a tweet and 2) what you should do instead (in THAT case). Read More