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Enterprise SEO platforms such as Searchmetrics, Linkdex and BrightEdge are used by a large number of brands and agencies. As the landscape and industry has evolved, are these tools still worth investing in? Read More

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. They talk about diffe Read More

Popular social media platforms have tightened their grip on user generated content. A few years ago, Facebook limited your business/fan page reach in exchange for payment. Twitter is excluding speakers it deems as controversial and is known for shadow-banning, e.g. making your tweets invisible to y Read More

Content is your website’s invitation, the gateway to customer involvement. To get the most from your content, use insight from customer data to add value. Read More

For businesses in 2016, it’s much less about the “why” and more about the “how.” Even businesses that have yet to modernize know they should — they’re simply intimidated by the process of migration. With that being said, let’s discuss a few tips, techniques, and strategies that should allow you to Read More

Perhaps not as much as we’d hoped, but marketers have become less cowardly about embracing diversity. And thank goodness. Read More

Stop thinking about acquiring new customers. Instead, focus on building a customer retention strategy so bold and integral to your process that it becomes a standard part of how you do business. Read More

Twitter is a fantastic tool for disseminating information to an audience in real-time. It’s absolutely no surprise that companies, celebrities, and authority figures more and more respond to the public using this medium. Because of that, media organizations are constantly citing posts on Twitter as Read More

How to use the scarcity marketing principle with your online marketing to trigger your audience to click and respond to your products and services. Think about it, when you make something unavailable, you build value and create tension emotionally. People want something that is not going to be avai Read More

In this interview, we converse with Grant Cardone, a prolific sales experts, motivational speaker and best-selling author, on selling for introverts. Read More