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“Startups seem to be either short on cash or short on people. Don’t make the mistake of having both of them in the same year. After you’ve secured a funding, you’re likely to scale up quickly. Having a pool of potential candidates on ‘standby’ will save you a lot of time (and probably cash). We del Read More

It took me a while to figure out the one significant difference between being a writer and being a content marketer. But that one, teeny-tiny difference is actually huge. In fact, it may very well be the key to a successful content marketing strategy. Read More

Looking at some of the most successful B2B mobile apps that have penetrated the enterprise space, I’ve put together some of the common traits that you would find among all of them. These are those explosive secrets to building a successful B2B mobile app strategy. Read More

After being in business for 16 years, all of them coaching and training handmade entrepreneurs, I’ve noticed some entrepreneurial personality types that usually lead a business straight to the failure zone. Read More

The most effective way to inspire brand commitment to excellence is to ensure that every employee in your organization understands his or her unique function in communicating and supporting your brand, and why it’s important. Read More

Have you ever being in a situation where you think nobody have understood you? Do you ever have problems because you didn’t clarify something enough, or because you consider something as self-evident? Well, so am I! It is embarrassing, actually, but I am guilty of not clarify something I thought it Read More

Google's Search Quality Senior Strategist Andrey Lipattsev finally Confirms the Links, Content & RankBrain, Google's Next Ranking Factor. You can see the whole session of questions and answers below. Read More

Content marketing is considered by most to be an indispensable facet of online marketing today. According to CMI, 88% of B2B marketers currently use content marketing as part of their marketing strategy. Whether the objective is to acquire new customers or push existing ones further along the sales Read More

I'm often asked how and why did I I get into blogging. Well in this week's post I share with you my story, from absolute desperation to meeting my soul mate, to getting online and finding blogging and online business success. Read More

Every company with a website knows the importance of search engine optimization. Stellar content and beautiful web design are useless if your page isn’t easily accessible for your target audience. When potential customers search for your products and services, you want to make sure your page ranks Read More