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Business planning and implementing a business strategy is more than simply achieving business goals. It inspires people to work hard, makes the team feel part of a purpose; it incites actions and ensures that activities happen. Simply constructed, effectively executed, a business strategy is a temp Read More

Hypothetical example:

Let’s say you have a persistent earache and it’s making it hard to function during the day.

What do you do?

The average person would go to the doctor to find a solution. Once there, the doctor would ask you some questions, take a good look at you, and use their good j Read More

Conventional marketing strategies aren't always the best fit for niche businesses. You'll need ideas as unique as your client. Read More

It's not all about tweeting your every thought and off-the-cuff Facebook statuses. Social media marketing in 2016 is getting a lot more serious. Find out the major trends of SMM in the latest Tek Shouts! article. Read More

It's not all about tweeting your every thought and off-the-cuff Facebook statuses. Social media marketing in 2016 is getting a lot more serious. Find out the major trends of SMM in the latest Tek Shouts! article. Read More

Did you know that LinkedIn is one of the most powerful marketing tools for insurance agents? That’s right, LinkedIn is more than a website to show off your work history and connect with other professionals. Read More

Congratulations! You were a top salesperson. Now, you’re a newly appointed sales manager. The good news is you have the pivotal job for improving the sales effectiveness of your organization. The bad news – many perils and pitfalls are lurking in the shadows. Let’s take a look at 7 best practices Read More

Virtual reality (or VR) has once again returned to the forefront of technology. With all the talk about VR has come discussion and enthusiasm about how it can be used in a marketing capacity. So is VR a viable marketing tool that your company may want to start exploring? Read More

Here are some things you can consider doing that can help take your business to the next step. Your small business just might blossom into a big business. Read More

Mari Smith, Andy Crestodina, Ilya Spitalnik and 6 other marketing and business professionals share the most important marketing lessons that they learned in 2016, and how they plan to apply them in the coming year. Read More