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Jan Koum founded WhatsApp in April of 2009, and the earliest version of the app was available for download in Apple’s App Store the following month. Run on the programming language Erlang, WhatsApp is a cross-platform messaging app that serves as a reliable, affordable alternative to SMS and MMS—fo Read More

It’s an exhilarating problem to tackle indeed. You’re looking to find a solution that is powerful, secure, and cost-efficient but at the same time won’t limit your growth due to a lack of scalability and unforeseen limitations. You may have to compromise on some features, but by addressing some of Read More

Gleam.io caught our judges attention with the headline result “Split Testing This Phrase Increased Our Signups By 484%.” While the result is eye catching, it’s the thinking and rigor in testing that ultimately impressed and won out. Gleam lets website owners run promotions and reward users with the Read More

DIY online communities offer your customers a branded experience that can boost organic discoverability, retention, and help to engage your audience. Build your own social network with these 12 custom online community builders. Read More

How do you convert more traffic? Start bringing in BETTER traffic. Increase the flow of high-converting traffic with Yotpo. Check out this infographic on why Yotpo's Social Review traffic is your Most Valuable Traffic. Read More

Finding the Ecommerce solutions that address your needs can be overwhelming and often, the solutions are right under your nose. Here are 12 of the smartest solutions for online retail that deserve a second look. Read More

These top CRO experts gave us their favorite tools, resources, and rationale behind their methodologies in the hopes that you, the business owner and future optimizer, could use this advice to fine-tune your business and increase conversions. Read More

The best CRO Tools don't have to cost you fortune. Lincoln Murphy lists his favorite optimization tools and gives his rationale behind why your most valuable CRO resource is one you already own. Read More

So how did LinkedIn grow from as few as 20 signups on some of those early days, to where they are today, almost eleven years later, as a publicly traded company with a market cap of nearly $18 billion, and a network of more than 225 million users from 200 countries and 4,800 employees? Read More

Here is a list of 15 little-known (but awesome) marketing tools that businesses and entrepreneurs can employ to increase business intelligence, improve brand awareness, and streamline marketing campaigns. Read More